内容

目次

Part 1 Organization strategy - for global competitive advantage:strategy and organization - for corporate coherence and advantage;reshaping organization strategy - for continued growth. Part 2Management dynamics - to concert differing perspectives: structuring -for multi-continental systems; staffing - for international generalmanagement skills; sharing values - for unifying styles and spirit.Part 3 Case studies of organizational change and continuity - differingperspectives driving leading multinationals: American corporations -globalizing product perspectives; European groups - globalizing productperspectives; Asian keiretsu and chaebol - globalizing functionperspectives. Part 4 Reorganization - for managing transcontinentalenterprises: leading teams - for strategic corporate coherence.