Rethinking Performance Measurement:Beyond the Balanced Scorecard '03
Meyer, Marshall W. 著
内容
目次
Introduction; 1. Why are performance measures so bad?; 2. The runningdown of performance measures; 3. In search of balance; 4. From cost driversto revenue drivers; 5. Learning from ABPA; 6. Managing and strategising withABPA; Notes; Index.
カート
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