Critical Media Studies: An Introduction is a comprehensive survey of critical perspectives for understanding and assessing the personal and social functions of media. Written in an accessible and engaging style, each of the book’s eleven chapters covers media analysis from a different point of view, organized according to its emphasis on media industries, messages, and audiences. Rather than treating any single approach to media as the correct one, Critical Media Studies illustrates that different perspectives yield different insights, and encourages critics to develop facility with multiple perspectives. The book combines the best of well–tested theory with cutting–edge scholarship on the media.