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Business Discourse 2nd ed.(Research and Practice in Applied Linguistics) P 376 p. 13

Bargiela-Chiappini, Francesca, Nickerson, Catherine, Planken, B.  著

在庫状況 海外在庫有り  お届け予定日 1ヶ月  数量 冊 
価格 \27,700(税込)         

発行年月 2013年07月
出版社/提供元
出版国 イギリス
言語 英語
媒体 冊子
装丁 paper
ページ数/巻数 XVI, 359 p.
ジャンル 洋書/人文科学/言語学 /社会言語学
ISBN 9781137024923
商品コード 1012370757
新刊案内掲載月 2013年07月
商品URL
参照
https://kw.maruzen.co.jp/ims/itemDetail.html?itmCd=1012370757

内容

This book will enable students, researchers and practitioners with some background in applied linguistics and/or (business) communication to engage with most of the issues raised by the multidisciplinary field of business discourse. To applied linguists new to business communication, and to researchers with a business background and with an interest in language and communication, this book offers accessible, varied and well-documented material inspired by practice-shaping research in business contexts. The latest developments in research methodology are discussed through problem-solving case-studies; issues emerging from the field such as the role of new technology and of globalisation, are showcased to stimulate research projects that reflect the multicultural and multimedial reality of the corporate world. Readers are encouraged to adopt a reflexive, and where possible, multi-disciplinary and collaborative mode of action that is one of the strengths of business discourse research in practice. The book also illustrates the benefits of sustained dialogue and field-led applications across allied disciplines.

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