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The Commercial Appropriation of Fame(Cambridge Intellectual Property and Information Law 36) H 312 p. 17

Tan, David  著

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発行年月 2017年01月
出版社/提供元
出版国 アメリカ合衆国
言語 英語
媒体 冊子
装丁 hardcover
ページ数/巻数 312 p.
ジャンル 洋書/社会科学/法学/知的財産法
ISBN 9781107139329
商品コード 1023711543
本の性格 学術書/実務向け
新刊案内掲載月 2017年04月
商品URL
参照
https://kw.maruzen.co.jp/ims/itemDetail.html?itmCd=1023711543

内容

Celebrities can sell anything from cars to clothing, and we are constantly fascinated by their influence over our lifestyle choices. This book makes an important contribution to legal scholarship about the laws governing the commercial appropriation of fame. Exploring the right of publicity in the US and the passing off action in the UK and Australia, David Tan demonstrates how an appreciation of the production, circulation and consumption of fame can be incorporated into a pragmatic framework to further the understanding of the laws protecting the commercial value of the celebrity personality. Using contemporary examples such as social media and appropriation art, Tan shows how present challenges for the law may be addressed using this cultural framework. This book will be of interest to intellectual property law academics, judges, practitioners and students in the US and common law jurisdictions, as well as those in the field of cultural studies.

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