ホーム > 商品詳細

丸善のおすすめ度

【観光・ホスピタリティ産業における人的資源管理ハンドブック】

Handbook of Human Resource Management in the Tourism and Hospitality Industries H 448 p. 18

Burke, Ronald J., Hughes, Julia C.  編
在庫状況 お取り寄せ  お届け予定日 40日間  数量 冊 
価格 特価  \45,208(税込)         

発行年月 2018年01月
出版社/提供元
出版国 イギリス
言語 英語
媒体 冊子
装丁 hardcover
ページ数/巻数 448 p.
ジャンル 洋書/社会科学/経営学/マーケティング
ISBN 9781786431363
商品コード 1025144222
本の性格 実務向け
新刊案内掲載月 2017年11月
商品URL
参照
https://kw.maruzen.co.jp/ims/itemDetail.html?itmCd=1025144222

内容

The hospitality and tourism sector is an increasingly significant contributor to GDP worldwide, as well as a key source of employment in developing regions. Drawing on contemporary research, this Handbook provides a provocative review of the major human resource challenges facing the hospitality and tourism sector today. Leading international scholars examine how hospitality and tourism businesses succeed through a consistently high level of service, particularly through the attitudes and behaviours of front-line employees to positively impact upon guest satisfaction and improve intention to return. Against this background, chapters analyse the myriad of reasons the industry struggles to attract and retain quality employees, including long and unsocial hours, non-competitive pay and unsophisticated management practices. Offering a thorough review of these human resource challenges through employee focus groups, in-depth interviews and surveys, this Handbook offers evidence-informed recommendations for their resolution. These include; strategies and tactics associated with brand internalisation, talent management, engagement, high-performance practices, learning and leadership development. Practical and engaging, this Handbook will be of interest to students and scholars researching hospitality and tourism from a business management perspective. Senior hospitality leaders will also benefit from the ideas herein, gaining competitive advantage by creating and supporting highly engaged and effective employees.

目次

カート

カートに商品は入っていません。