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Sustainable Growth Through Strategic Innovation:Driving Congruence in Capabilities '18

Kodama, Mitsuru  著

在庫状況 お取り寄せ  お届け予定日 40日間  数量 冊 
価格 特価  \25,030(税込)         

発行年月 2018年01月
出版社/提供元
出版国 イギリス
言語 英語
媒体 冊子
装丁 hardcover
ページ数/巻数 256 p.
ジャンル 洋書/社会科学/経営学/経営戦略
ISBN 9781785366376
商品コード 1025144679
本の性格 学術書/実務向け
新刊案内掲載月 2017年11月
商品URL
参照
https://kw.maruzen.co.jp/ims/itemDetail.html?itmCd=1025144679

内容

Strategic innovation dynamically brings about strategic positioning through new products, services and business models. Through detailed reviews of existing dynamic capabilities and in-depth case studies, this book presents a theoretical model of a strategic innovation system to enable a large company to maintain its competitiveness and establish sustainable growth. Companies studied include Apple, Sony, Cisco, SoftBank and Fujifilm. Large corporations have to be innovators that can reinforce their positions through incremental innovation, while constantly renewing or destroying existing business through radical innovation. To achieve this, Mitsuru Kodama presents the concept of `Capabilities Congruence' - a business factor in large corporations that brings about sustainable growth over the long term by achieving strategic innovation as the corporation enacts dynamic capabilities and strategic innovation capabilities. Sustainable Growth Through Strategic Innovation offers fresh insights to academics, researchers and students in business and management. It is also intended to provide practical guidance to leaders and managers in the broader business environment.

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