目次

Introduction: winning at the value frontier of the future Chapter 1: The power to change everything Chapter 2: Embracing our biggest innovation challenges Chapter 3: Selecting the future with big questions Chapter 4: Free your mindset Chapter 5: Future-proofing your leadership Chapter 6: Building future first DNA into Etsy, Apple, and Nike Chapter 7: The value of future first talent strategies Chapter 8: Multiplying your impact through ecosystem partnerships Epilogue: future first in the era of backwards politics Acknowledgements About the author Index