【グローバルなファッション業界における製品イノベーション】
Product Innovation in the Global Fashion Industry 1st ed. 2018(Palgrave Studies in Practice: Global Fashion Brand Management) H
目次
1. Product Innovation: Core to Continued Success2. Stone Island: Product Innovation and Market Positioning as Drivers of Value Creation3. The Geox: The Shoe that Breathes4. Nike: An Innovation Journey5. Repetto, A Paris-Based Craft Enterprise Growing into a Global Brand: Design-Driven Innovation and Meaning Strategy
カート
カートに商品は入っていません。