目次

Introduction.- Architectural Concept: Location Versus Tradition of a Creative Philosophy.- Mass Communication and Public Space.- Strategies for the Development of Public Spaces in the Era of Mass Communication.- Cityscape: Dominant Functions and Their Role in the City Structure.- Designing the Living and Working Space of the creative class.- Architectural landscape in mass-media coverage.- Place Brand-Building: Influencing Emotional Perception of Urban SpacesThrough Social Media.-Spatial Transformations and Work - Related Mobility.- New Urban Developments in Genoa, Milan and Trento as an Illustration of Spatial Transformations Designed in Response to Change in Socio-economic System.- Conclusion.