目次

WHY CO-CREATION?.- UNDERSTANDING CO-CREATION.- PART I: PREPARING THE CONDITIONS.- WORKING WITH PEOPLE.- STAGING THE ENVIRONMENT.- PROCESS DESIGN I: BUILDING CONTAINERS.- PROCESS DESIGN II:  DESIGNING FOR BREAKTHROUGHS.- PART II: PERFORMING CO-CREATION.- PREPARING FOR THE JOURNEY.- ACT I: THE CLIMB.- ACT II: THE DIVE.- ACT III: THE RISE.- FOLLOW-UP.- PART III: THE PERFECT PLAY.- STRIVING FOR RESONANCE.- EPILOGUE.