目次

Chapter 1 Introduction: Field transformations and institutional entrepreneurship in cultural industriesChapter 2 New institutional entrepreneurs in the fashion industryChapter 3 Fashion Companies: Organizational Responses to managing innovation in E-Commerce practiceChapter 4 The Evolution of Digital Moda as an institutional entrepreneurChapter 5 Digital Moda: institutionalizing legitimacy in the fashion industryChapter 6 The fruits of creative disruption: Influence Legitimacy and Tech Culture transfer to Fashion industry gatekeepersChapter 7 Ethnography at the Threshold: A Confessional on theory and method