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【グローバルビジネスの文化的側面 第9版】

The Cultural Dimension of Global Business 9th ed. paper 354 p. 23

Ferraro, Gary P., Briody, Elizabeth K.  著

在庫状況 国内在庫有り  僅少 お届け予定日 3~4日  数量 冊 
価格 \20,994(税込)         

発行年月 2023年07月
出版社/提供元
出版国 イギリス
言語 英語
媒体 冊子
装丁 paper
ページ数/巻数 xxii, 322 p., 148 illus., 14 tbls.
ジャンル 洋書/社会科学/経営学/国際ビジネス・各国経営(史)
ISBN 9781032101989
商品コード 1035178472
本の性格 テキスト
新刊案内掲載月 2023年02月
商品URL
参照
https://kw.maruzen.co.jp/ims/itemDetail.html?itmCd=1035178472

内容

Now in its ninth edition, The Cultural Dimension of Global Business continues to provide an essential foundation for understanding the impact of culture on global business and global business on culture. The highly experienced authors demonstrate how the theory and insights of cultural anthropology can positively influence the conduct of global business, examining a range of issues that individuals and organizations face as they work globally and across cultures. The cross-cultural scenarios presented in each chapter allow students of business, management, and anthropology alike to explore cultural difference while gaining valuable practice in thinking through a variety of complex and thorny cultural issues. The fully updated ninth edition offers: * An expanded focus on international perspectives, and greater insight into China and its emergence as a global economic power * Consideration of team interactions in complex global environments, including virtually, while recognizing that individuals have critical influence on business processes and outcomes * New methodological tools with reflections and exercises to inspire readers to begin thinking and acting globally, offering guidance on identifying salient features of an international business or partnership, adjusting to novel or unexpected circumstances, and capturing the perceptions and behaviors of global businesspeople * New chapters on understanding one's own organizational culture as a precursor to conducting business globally, additional material to enhance business partnership interactions, and strategies for integrating the global into local operations * Discussion of the wide-ranging disruptions facing people and business around the world and the ways in which the global pandemic affected business processes and practices * Further resources via a companion website, including an Instructor's Manual and interactive quiz questions for students

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