International Business and National War Interests(Routledge International Studies in Business History Vol. 13) H 272 p. 08
内容
Shows the effect of the war on Unilever as well as the conditions in theEuropean food, oil and fats and soap industries. This book argues thatUnilever survived World War II because the group had prepared itself legallywell in advance. It also explores the external conditions, which helped thecompany to survive the war.
