目次

1. Introduction: The state of convergence in media and communication research ; PART I – HISTORY: SOURCES OF MEDIA AND COMMUNICATION RESEARCH ; 2. The humanistic sources of media and communication research ; 3. The social-scientific sources of media and communication research ; PART II – SYSTEMATICS: PROCESSES OF COMMUNICATION ; Media organizations ; 4. The production of entertainment media ; 5. News production ; Media texts ; 6. Analyzing news discourse ; 7 Mediated fiction ; Media users ; 8. Media effects: Quantitative traditions ; 9. Media reception: Qualitative traditions ; Media contexts ; 10. Communication in contexts: Beyond mass-interpersonal and online-offline divides ; 11. The cultural contexts of media and communication ; 12. History, communication, and media ; PART III – PRACTICE: SCIENTIFIC APPROACHES AND SOCIAL APPLICATIONS ; Empirical research designs ; 13. Quantitative approaches to media and communication research ; 14. The qualitative research process ; 15. Digital methods for media and communication research ; 16. The complementarity of qualitative and quantitative methodologies in media and communication research ; Multiple media, multiple methods ; 17. Personal media in everyday life: A baseline study ; 18. Media industries and audience research: An analytic dialogue on the value of engagement ; 19. Employing media-rich participatory action research to foster youth voice ; Communicating research ; 20. The social origins and uses of media and communication research ; References