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【メディア文化理解】

Understanding Media Culture.　hardcover　288 p.

Gripsrud, Jostein. 　著

絶版
価格 \-

発行年月	2002年05月
出版社／提供元	Arnold Hodder Headline
出版国	イギリス
言語	英語
媒体	冊子
装丁	hardcover
ページ数／巻数	336 p., 11 b/w illus.
ジャンル	洋書
ISBN	9780340720349
商品コード	0200105236
本の性格	学術書
商品URL	https://kw.maruzen.co.jp/ims/itemDetail.html?itmCd=0200105236

内容

An introduction to fundamental issues and approaches in media andcommunication studies. It presents key theoretical perspectivestogether with concrete examples and analyses. Debates are regarded inthe light of history. Social scientific approaches are combined withthose of the humanities.

Part 1 Audiences and the media: identity - the media and ourunderstanding of ourselves; influence - the media's power - and ourown; distinctions - social difference, lifestyle and taste. Part 2Perspectives on media texts: semiotics - signs, codes and cultures;hermeneutics - interpretations and understanding; rhetoric - language,situation, purpose; narratology - the forms and functions of stories.Part 3 - Production and its social conditions: the public sphere anddemocracy - ideals and realities; broadcast media - technology, societyand politics; production - system and power.