Praise for The EVA Challenge"The EVA Challenge provides helpful insights for both the beginner and the advanced EVA practitioner. Its real–life examples illustrate how the practical application of shareholder value orientation can align the goals of all organizational levels, motivate management by linking compensation to EVA performance, and bring additional value to shareholders."–Dr. Karl–Hermann Baumann, Chairman of the Supervisory BoardSiemens, A.G."A very valuable book for practicing managers who must solve problems. The authors provide a wealth of information and examples not only on implementing EVA, but on performance measurement and compensation in general. Their analysis is first rate. They draw from their extensive experience and from real companies, problems and solutions. I especially like the chapter on EVA failures."–Michael C. Jensen, Managing Director, Organizational Strategy Practice, The Monitor Group, Jessi Isidor Strauss Professor Emeritus, Harvard Business School"Joel Stern knows this subject matter better than anyone. He adapted EVA so that we could use it to incent management at the United States Postal Service to greatly improve performance. We stopped losing billions and started turning profits."–Marvin Runyon, 70th Postmaster General"The EVA Challenge is mandatory reading for any management in any business enterprise. Stern shows the way theory becomes practice and benefits not only management, but the shareholders and stakeholders alike. A must–read for management and shareholders."–Alfred G. Jackson, Global Head of Equity Research, Credit Suisse First Boston"Joel Stern knows more about creating shareholder value than anyone in America. In The EVA Challenge you'll learn how the master dumps rusty old accounting rules and hands managers a remarkable new yardstick for measuring success. Want to know the concept that made Roberto Goizueta great? Follow the Adam of EVA."–Shawn Tully, Senior Writer, Fortune