目次

Table of Contents List of Figures List of Tables Contributor Biographies Acknowledgements Introduction: Case Studies in Brazil’s Economy Jerry Dávila and Maria da Graça Derengowski Fonseca, Jaques Kerstenetzky and Andre Modenesi Chapter 1: The Banking System: Notes on the Brazilian Case André Modenesi, Tarcisio Gouveia and Kamaiaji de Souza Castor Chapter 2: For Profit Higher Education in Brazil: Size and Growth Strategies Eduardo Pontual Ribeiro Chapter 3: An Economic History of the Television Industry in Brazil Fabio Sá-Earp, George Kornis, and Luiz Carlos Delorme Prado Chapter 4: The story of Metal Leve S.A. and its leadership in the Brazilian auto parts industry: 1950-1996 Jaques Kerstenetzky Chapter 5: Competitive Standards and Firms in Brazil: The case of TOTVS Paulo Bastos Tigre and Leonardo Moutinho Chapter 6: Brazil’s Embraer: Institutional Entrepreneurship Werner Baer and Joseph Love Chapter 7: Brazil’s Music Market: A Taxonomy of Entrepreneurship and Competition (from the 19th to the 21st Centuries) Marc Adam Hertzman and Ronaldo Lemos Chapter 8: Nationalism and the Development of the Brazilian Steel Industry Jerry Dávila Index